1. Put yourself in your prospective clients shoes
The first step to any search engine optimisation work is to determine your keywords, and the best way of doing that is to put yourself in the position of your prospective clients. Say for example you have a small toy shop called 'BB Toys' which is located in Newcastle-under-Lyme, Staffordshire and sells items such as games consoles, board games and soft toys. You have to think what people would type into Google to find your website. If the most important thing is for people within the area to know about your business and.....read more
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